Press Releases
Wi-Fi Alliance® initiates work to expand Wi-Fi Direct™ certification
Application-oriented additions will propel continued adoption
AUSTIN, TX, July 17, 2012 – The Wi-Fi Alliance® recently initiated a task group to build upon its popular certification for Wi-Fi Direct™. The effort is aimed at developing a Wi-Fi Direct Services platform to foster development of applications and drive an enhanced user experience with a range of common tasks.
The work will augment the existing Wi-Fi Direct certification, and will be backward compatible with already available Wi-Fi Direct devices. Launch of the new enhancements is targeted for 2013.
“Our members have embraced Wi-Fi Direct as an important solution to connect devices directly, which creates an opportunity now to do more,” said Kelly Davis-Felner, Wi-Fi Alliance marketing director. “Building on Wi-Fi Direct to enable multi-vendor interoperable applications will continue to drive the technology’s adoption.”
Wi-Fi Direct has been widely adopted, with more than 1,100 certifications completed since the program’s launch in October 2010. The list of Wi-Fi CERTIFIED Wi-Fi Direct products includes a range of televisions, mobile phones, printers, PCs and tablets, as well as silicon from all major Wi-Fi chipset vendors. Market research firm In-Stat predicts that nearly all PCs, mobile devices, and portable consumer electronics will support the technology behind Wi-Fi Direct by 2014.
About the Wi-Fi Alliance®
The Wi-Fi Alliance is a global non-profit industry association of hundreds of leading companies devoted to seamless connectivity. With technology development, market building, and regulatory programs, the Wi-Fi Alliance has enabled widespread adoption of Wi-Fi worldwide.
The Wi-Fi CERTIFIED™ program was launched in March 2000. It provides a widely-recognized designation of interoperability and quality and it helps to ensure that Wi-Fi-enabled products deliver the best user experience. The Wi-Fi Alliance has completed more than 14,000 product certifications, encouraging the expanded use of Wi-Fi products and services in new and established markets.
Wi-Fi®, Wi-Fi Alliance®, WMM®, Wi-Fi Protected Access® (WPA), the Wi-Fi CERTIFIED logo, the Wi-Fi logo, the Wi-Fi ZONE logo and the Wi-Fi Protected Setup logo are registered trademarks of the Wi-Fi Alliance. Wi-Fi CERTIFIED™, Wi-Fi Direct™, Wi-Fi Protected Setup™, Wi-Fi Multimedia™, WPA2™, Passpoint™, Miracast™ and the Wi-Fi Alliance logo are trademarks of the Wi-Fi Alliance.
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Contact:
Karl Stetson
Edelman for Wi-Fi Alliance
206-268-2215