Wi-Fi Alliance releases new polling data during Beijing trip
BEIJING, China - September 4, 2009 - The Wi-Fi Alliance, the worldwide certification body for Wi-Fi technology, today announced new polling data from a survey conducted by CCIDNET.com and Data 100 Market Research.
The poll surveyed 1,250 Chinese broadband users ages 18 and older regarding their use of and impressions about Wi-Fi technology.The findings are summarized below.
Young professionals (26-30 years) are the most frequent users of Wi-Fi
- Of 1,250 broadband users surveyed, nearly 40 percent have used Wi-Fi
- More than 60 percent of Wi-Fi users use the technology one or more times each week, with users in the 26-30 age group having the most frequent usage
- Consulting/service and IT are the most highly-represented professions among Wi-Fi users
Wi-Fi is everywhere: many devices, numerous locations, a variety of applications:
- Computers are the device most frequently used to connect with Wi-Fi (83 percent of users), but respondents also report connecting on phones (34 percent), gaming devices (14 percent) and media players (14 percent)
- Respondents report that they use Wi-Fi technology at home (71 percent), work (49 percent), coffee shops (22 percent) and schools (21 percent)
- People in China use Wi-Fi for a variety of work and leisure activities: 69 percent read the news, 62 percent do work-related tasks, 53 percent check email, and 48 percent chat online
Mobile phones are likely to be a new popular Wi-Fi device in China
- Twenty-three percent of respondents said the next phone they purchase will be Wi-Fi enabled, while an additional 37 percent of the survey respondents said they are considering purchasing a Wi-Fi enabled phone
Wi-Fi combines connectivity, convenience, and entertainment; users trust Wi-Fi security
- Users cite Wi-Fi's convenience (77 percent), mobility (65 percent) and speed (47 percent) as its most favored attributes
- Sixty-two percent of respondents stated that they have come to rely on Wi-Fi to stay connected
- Fifty-two percent of Wi-Fi users surveyed reported that being connected to a universe of entertainment is the most exciting aspect of the technology
- Eighty-two percent of the survey respondents stated they feel "confident" or "very confident" in Wi-Fi security protections
Executives from the Wi-Fi Alliance will provide a briefing on the polling data, the Wi-Fi industry, and important new innovations in the technology on Friday 4 September at the Landmark Hotel Beijing.
Dominic Ybarra, Edelman, +1 281-518-9870, firstname.lastname@example.org
Helena Wang, Edelman China, +86 13701200563, email@example.com
The Wi-Fi Alliance has two authorized testing labs in mainland China to accommodate and support Wi-Fi growth in the region. For a list of Wi-Fi CERTIFIED products, free white papers, and other information, visit http://www.wi-fi.org/.