Shanghai, China, Oct 13, 2008--The Wi-Fi Alliance today announced that Shanghai-based TA Technology recently became its newest Authorized Test Laboratory (ATL), providing independent testing services to its worldwide roster of member companies in one of China's key economic capitals. The lab completed testing on its first Wi-Fi CERTIFIED product late last month.
TA Technology is the second Wi-Fi Alliance ATL in mainland China. TA Technology joins a worldwide network of 12 other independent Wi-Fi Alliance ATLs which perform tests for more than 300 member companies worldwide.
"Wi-Fi has become an instrumental part of many consumer electronics and enterprise devices, and our member companies in the region ship a substantial portion of the Wi-Fi products sold worldwide," said Edgar Figueroa, executive director of the Wi-Fi Alliance. "With more than 40 percent of our members in Asia, it is critical that we continue to expand our presence in China, and deliver the most accessible footprint of testing facilities."
A product must undergo a rigorous set of interoperability and performance tests to carry the Wi-Fi CERTIFIED™ logo, helping to ensure that products from various manufacturers will work together. As the Wi-Fi user base continues to grow, consumer and enterprise buyers look for products bearing the Wi-Fi CERTIFIED logo mark of confidence and quality. Chinese users are no exception, and in a recent consumer study done by research firm Millward Brown, 71 percent of respondents from China said that they are aware of the Wi-Fi CERTIFIED logo and understand what the seal of approval means.
"The Wi-Fi market continues to expand worldwide and our facility is committed to providing the rigorous, exacting and excellent certification testing services that have become the hallmark of the Wi-Fi Alliance," said Henry Liu, deputy general manager of TA Technology. "Now members will have a second location in China to conduct testing and achieve the Wi-Fi Alliance seal, which has become a highly valuable quality assurance step and an important criterion to sell in worldwide markets."